Resources - Page 10
A collection of posts on Resources
For the Denver Broncos—and most any major sports team—there’s so much to share on social media not just at game time but all week long, all year long. How do you get the right content out at the right times? How do you ensure that all the awesome material from your site makes it to your social profiles—and know which content resonates? How do you get your whole digital team to join in and contribute? Look no further than the Denver Broncos. Their digital media
This week on #bufferchat, our community chatted all about LinkedIn, everything from best performing content to top marketing strategies. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat , #bufferchat, at TWO times every Wednesday for valuable industry insights and to meet hundreds of other smart marketers and social media enthusiasts. Same topic, same place,
This week on #bufferchat, our community had an in-depth discussion on salaries, from best salary negotiation tips to predictions for the future of salaries. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat , #bufferchat, at TWO times every Wednesday for valuable industry insights and to meet hundreds of other smart marketers and social media enthusiasts. Same
“How did you get into marketing?” At Buffer, members of our marketing team are often asked this question. And the truth is, the path looks different for each of us: * Alfred was in the army * Arielle was a health coach * Kevan, our Marketing Director, was a sports reporter But for those of you out there who want to start a career in marketing or maybe build from where you are in 2018, we’d love to help you figure out: * How can you transition from your current role into marketing? * Wha
When you’re a small news team with a big workload, how do you keep social media updates flowing steadily around the clock? For U.S. business and technology news website Business Insider , the answer was Buffer. Paul Szoldra was a fan of Buffer’s simple scheduling power even before he became Business Insider’s West Coast Editor. “Basically, I pitched Buffer to everybody,” Szoldra says. “Once I started at BI and took over with the social media, I recognized that
This week on #bufferchat, our community had a lively discussion on the future of Twitter, with wishes for new features to predictions for what’s ahead. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat , #bufferchat, at TWO times every Wednesday for valuable industry insights and to meet hundreds of other smart marketers and social media enthusiasts. Same topi
We often recommend crafting your social media posts according to your audience. But how do you know who the individuals that make up your social media audience are? And how do you know what content they like? Answering these two questions is essential if you’re looking to execute a successful social media strategy. And often, you’ll find the answers by turning to data and social media analytics [https:/
This week on #bufferchat, our community had a wonderful discussion on practicing gratitude, from how to start to how it can change our lives for the better. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat , #bufferchat, at TWO times every Wednesday for valuable industry insights and to meet hundreds of other smart marketers and social media enthusiasts. Sam
When I first started diving into Facebook marketing for business I was happy to simply send out an error-free post. No typos? No poorly-cropped images? No negative feedback? Perfect! But with each new post came new learnings about Facebook marketing best-practices until it came to a point where I could explore all of the useful featur
This week on #bufferchat, our community talked all about understanding your social media audience, everything from tools to strategies and best practices. With Twitter moving to 280 characters, we switched from seven questions to six to have more time for conversation. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat , #bufferchat, at TWO times every Wednesd
What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? While much of the focus over the last few years has been on perfecting our Facebook and Instagram marketing strategies, LinkedIn has been silently growing their user base to more than 500 million users. The reason for this sudden growth? LinkedIn is no longer known only for their résumé and job searching capabilities. It’s evolving into a thriving network o
This week on #bufferchat, our community chatted about social media monitoring and how to listen to your audience and adjusting your strategies accordingly. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat , #bufferchat, at TWO times every Wednesday for valuable industry insights and to meet hundreds of other smart marketers and social media enthusiasts. Same
At Buffer, we’re big fans of using data and research to guide our social media strategy . So when it came to finding the best Instagram strategy, I turned to social media studies . I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. Some analyzed the top Instagram accounts while
This week on #bufferchat, our community talked all about building a positive work culture — covering everything from how positivity impacts productivity to preventing false harmony. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat , #bufferchat, at TWO times every Wednesday for valuable industry insights and to meet hundreds of other smart marketers and soci
There’s so much to learn with social media advertising that it’s difficult to know exactly where to start. For example, audience targeting, budgeting , A/B testing, pixel tracking, writing, designing, and analyzing all need to be taken into account if you want to see positive ROI from social media advertising. There’s time and resource
More than 1 billion people use Instagram every month 2TechCrunch, June 2018 , and over five million businesses use Instagram to tell their stories visually, connect with their fans, and build their brand 2Instagram business blog, September 2017 . If you’re new to Instagram, it might be daunting to think about how you can stand out in such a large crowd. But getting started with Instagram is much easier than it might look. In this post, you’ll learn the basics of using Instagram, from how t
This week on #bufferchat, our community discussed team collaboration — everything from dealing with conflicts to favorite ways to build trust between teammates. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat , #bufferchat, at TWO times every Wednesday for valuable industry insights and to meet hundreds of other smart marketers and social media enthusiasts.
This week on #bufferchat, our community chatted about exploring creativity, from our favorite mediums to the impact of creativity on our day to day lives. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat , #bufferchat, at TWO times every Wednesday for valuable industry insights and to meet hundreds of other smart marketers and social media enthusiasts. Same
If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. We want to help you understand how your Facebook posts get viewed on Facebook. So we’re collecting all the relevant Facebook algorithm factors, updates, an
Much has been written on the Buffer Blog about social media strategy . In the last month alone, we’ve covered (in great detail) everything from Facebook Messenger marketing and managing multiple social media accounts to creating remarkable content [https://buffer.com/library/what-to-post-on-each-socia
This week on #bufferchat, our community talked all about chat bots — what they are, how they can be used, how to build one, and everything in between. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat , #bufferchat, at TWO times every Wednesday for valuable industry insights and to meet hundreds of other smart marketers and social media enthusiasts. Same topi
Many experts predicted that 2017-2018 would be the “age of video marketing on social media ” and the data is showing that they were overwhelmingly correct. Video has erupted onto the scene with brands and businesses creating more video than ever before – with no signs of slowing down. Consumers are loving it, too! HubSpot, for example, found that 90% of users reported that product vi
This week on #bufferchat, our community discussed the value of creating a brand style guide and all that goes into making an awesome one. We talked about the key elements of a brand guide, tips for articulating a brand’s voice , advice for getting employees on board with consistent branding, and much more. Read on to discover all of the awesome insights shared during the chat! Catch our weekly Twitter chat [https://buffer.com/library/tw
There are now more than 1.3 billion people using Facebook Messenger every month 44Techcrunch, 2017 . Yes, billion with a b! Have you considered the possibility of using it for your Facebook marketing? We certainly have. And we have been experimenting with different ways to include Messenger as one of our go-to marketing tools, by sending out our latest blog posts through Messenger and engaging and helping our customers through the platform too. Since we are in the midst of figuring thin