This is a guestpost by Matt Hamilton, great blogger and Social Media enthusiast at Near Coast Media. Mor about him at the bottom of the post.
1. Creating Deals to drive traffic
If you claim your business on foursquare, you have the ability to offer special discounts when someone checks in at your location. Claiming your business is free and just takes a few minutes, just visit the foursquare merchant page
With over 15 million users, people often search for nearby businesses that have great new deals to check out. Your offer may be the difference between a new customer and losing them to the competition. Be creative with your special deals and entice new customers to see what your business is all about.
Examples of foursquare deals:
Check in and receive burger and beer for only $8.99
15% off your next merchandise purchase
Receive a free tax consultation when you check in
2. How to use deals to create loyal customers
If there’s just one reason to convince you foursquare is right for business, this is it.
When a user checks in, that check in is shared to all of their friends on foursquare. Since most people also link this to Facebook and/or Twitter, this check in is being broadcasted to all of their friends and followers. This means that thousands of people are potentially viewing a free advertisement for your business.
Claiming your business and optimizing the listing with your contact information and website will give you the best return from this free promotion. For businesses of any size, this kind of exposure is absolutely worth a few minutes of your time.
I’d love to hear how foursquare has helped your business. Let me know in the comments if you have any unique use cases and share your success or struggles.
About the author:
I got to know Matt as an absolute ace in Social Media. Check out his blog Near Coast Media for resources, services and business consulting. You can also follow Matt on Twitter @mattjham or visit his Facebook Page.
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