We all like novelty in one way or another. In fact, our brains are made to be attracted to novelty. And it turns out that it could actually improve our memory and learning capacity. Having just moved to a new country, I’m currently surrounded by novel sights, sounds and experiences. It’s an overload of new [...]

If you take a look at Buffer’s feedback forum, for probably the last few months there was one item that rose to the first page like nothing else: Schedule retweets We couldn’t be any more excited to finally release this for everyone today. Being able to schedule your retweets with Buffer gives you an awesome [...]

Let’s say it’s your birthday. First, Happy Birthday! We got you a cake. We’ll come back to the cake in a moment. Second, we have a question for you on your special day. Your friends want to give you the celebration you deserve, but they’re stumped. They can’t decide whether to a) let you plan [...]

Out of all internet users 67% are using social networks. And which kind of demographic uses which social network has been forever interesting for marketers. Some of the latest insights from Pew Research centers reveals the latest stats. Twitter is still used more than Pinterest, Instagram and Tumblr. Also, African-Americans and Hispanics are more likely [...]

Why is Facebook blue? According to The New Yorker, the reason is simple. It’s because Mark Zuckerberg is red-green colorblind. This means that blue is the color Mark can see the best. In his own words Zuck says: “Blue is the richest color for me I can see all of blue.” Not highly scientific right? [...]

We’ve all heard what makes us more productive. To be more productive, get: Better sleep, better food, better work environment, etc. And I think these tips are amazing and a great focus to have. Heck, we even wrote about most of these and the science behind it here on the Buffer blog. And yet, today, [...]

Body language is older and more innate for us as humans than even language or facial expressions. That’s why people born blind can perform the same body language expressions as people who can see. They come pre-programmed with our brains. I’ve always been incredibly fascinated with body language and how it helps us achieve our [...]

“I like to go with my gut!” is something I’ve told myself many times in the past. “Yes, all those other people need to track their social media metrics, I don’t, I’ve got a good intuition.” That was probably one of my biggest mistakes for a long time. Tracking things all the time and developing [...]

In case you haven’t noticed, we’ve started to cover a lot of heavily scientific articles recently here on the Buffer blog. And judging by the spread of them, they have been really well received. One thing struck me though. What about simple things we can do? A friend recently told me she has added a [...]

Why did the Mona Lisa become one of the most famous paintings of all time? That’s a question an incredible amount of people have asked themselves in the past. And one possible answer is this: because of her unique smile. The smile is is the “the symbol that was rated with the highest positive emotional [...]