How to Take a Social Media Vacation: The Complete Guide to Pausing, Leaving, or Taking a Break From Social Media

There comes a point in my afternoons or evenings where I’ve just about sapped all the creativity and efficiency I’ve got. I need a break. My mind and my body—and oftentimes, my writing—make it quite clear.

Do we ever get the same clues when we need a break from social media?

Certainly, the subject seems a bit taboo to discuss. We’re social media marketers, after all! Taking a break from social media seems almost sacrilegious, yet I wonder how many of us have had those thoughts or feelings before. I know I have.

I thought I’d share a bit about what might go into the thought process behind pressing pause, taking a break, or outright quitting a social network. The circumstances are likely to be unique for each of us. Here’s hoping that this post might open the floor for some good discussion.

From my experience, a social media reset is helpful every now and then. Here’s how to do it.

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How We Doubled Email Signups in 30 Days: Our Strategies to Get More Email Subscribers

We wrote a post awhile back about email list building, and in the course of writing that post, we got the Christmas morning jitters. We wanted to try every single idea we could.

And so we did.

And wouldn’t you know it, the ideas worked!

I’m really happy to share with you our experience from an exciting month of email list building and the strategies we used to get more email subscribers. The hugely encouraging aspect to all this is that our simple email changes can be done by anyone. If you’re interested in growing your email list and gaining new subscribers, feel free to borrow any of the ideas we’ll share below. I’ll let you know exactly how we did it.

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7 Social Media Psychology Studies That Will Make Your Marketing Smarter

One of my favorite things about social media is that it’s still such a young and new form of communication. It feels too early to take anything as a given, so we’re all experimenting, testing and learning together.

Every day seems to bring exciting new studies as research shows us more about how social media is changing the way we relate to one another, share information and even form our identities.

I’ve been collecting a few of these studies and thinking over how they might relate to making us all better marketers (and hopefully better people, too). I thought I would share them with you today. Here are the major findings of 7 social media psychology studies that will make your marketing smarter.

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15 Twitter Hacks That Will Turn You Into a Twitter Ninja

Admit it. Sometimes, your Twitter life is messy. You follow hundreds of people — maybe thousands. Staring at your timeline is about as intelligible as reading a stock ticker.

How do you bring organization to your Twitter life? How do you rise above the confusion, cut through the complexity, and become a superstar on Twitter?

You learn these 15 Twitter hacks.

Once you pick up on these power user features, you’ll become a Twitter ninja in no time.

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The Big List of Twitter Tools: 59 Free Twitter Tools and Apps to Fit Any Need

Twitter is a fascinating adventure of relationships, entertainment, education, and fun. Now imagine layering on a few dozen powerups.

That’s how it feels sometimes when you find just the right Twitter tool. And there’s a tool for practically every desire or whim.

Tools for productivity, for efficiency, for research, and so much more. With such a generous API, Twitter tools have become legion—and we social sharers are better off for it.

At Buffer, we tend to come across a fair share of social media tools. We’ve collected a great bunch to share with you! Here are all the tools we’ve found helpful and many more that we’re excited to try. If there’s a free Twitter tool out there, you’re likely to find a mention here in our list. 

(If we missed any good free Twitter tools, let us know in the comments!)

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Introducing Groups: The Easiest Way to Manage All Your Social Media Accounts With One Click

Introducing Buffer GroupsSocial media managers work pretty darn hard.

You’re keeping up with all the latest changes to Facebook and Twitter (and LinkedIn and Pinterest and Instagram). You’re checking out emerging new platforms. You’re posting links, answering questions, and engaging communities all over the place.

And when you’re doing all this with an ever-growing list of social media accounts, things can get kinda crazy.

We wondered if we could make things a little easier for all you hard-working, multi-tasking social media managers out there.

That’s where Buffer’s new feature, Groups, comes in. It makes it one-click simple to gather selected accounts into a handy bundle so you save time and energy when you’re posting to social media. And it’s available right now for all Buffer Business customers! Let’s take a closer look.

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What Really Happens When Someone Clicks Your Facebook Like Button

Funny, we’ve had the Facebook Like button along the side of every Buffer blog post for the past several years. And I don’t think I’ve ever clicked it.

I’ve hoped that others would, of course. I hope they click all the share buttons. But until now, I’ve never known what that experience was like for the end-user.

What’s it like to actually share a story to Facebook?

And how can I make it a better experience?

We talk a lot about reversing the decline in organic Facebook reach and succeeding with Facebook marketing. Maybe we’ve been overlooking a quick win right under our noses. The Facebook share button could be a huge opportunity to delight a reader with a seamless sharing experience, one in which you can control the look, feel, and message of what gets shared.

Come along to see what I learned (and what I’ve fixed) when I clicked on my own Facebook share button.

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The Ultimate Guide to Creating Effective Landing Pages

OK, let’s be honest. While this may be a pretty darn good guide (if I do say so myself), it’s not going to be the last thing anyone ever writes about landing pages. So what’s with the “ultimate guide” stuff?

Well, it’s part of what brought you here—which makes it one component of an effective landing page.

You are, right this very minute, looking at a landing page. Technically, a landing page is any page on your website upon which visitors can arrive, or land. …

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The 10 Best Social Media SlideShare Presentations of 2014

One of my favorite visual social networks—and one that probably flies under the radar compared to other visual spots—is SlideShare. Browse through the featured slidedecks, and you can find big ideas and helpful strategies condensed into a couple dozen simple, succinct slides. There are few better ways to consume killer content so quickly.

In writing about how to create a SlideShare presentation that gets results, I ran across a number of presentations that inspired me, educated me, and wowed me. There’s a lot of great stuff out there! I thought it might be apt to highlight a few.

So here’re 10 awesome SlideShare presentations, all having to do with social media. You’ll find strategies, big-picture ideas, stats, research, and more. If you’ve got a favorite of yours that didn’t make the list, I’d love to hear about it! Feel free to share in the comments.

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Jay Baer Talks Youtility Marketing: A#Bufferchat Recap

SBufferchat 7.30.14pecial guest Jay Baer (author, speaker, investor and more!) joined us for our most recent #Bufferchat to discuss “Youtility” marketing.

“Youtility” is Baer’s New York Times bestselling book that has made waves in the industry.

Catch the full Storify recap here.

Here are a few of the highlights:

What is “Youtility”?

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