How to Find Your Best Time to Tweet: The 4 Most Accurate Methods

Finding the right time to post on social media can be tricky, especially when each different social network has its own audience to think about.

And we’ve written a few different articles here on the Buffer blog that touched on how to come up with the best time to Tweet. And yet, we never quite dedicated a full article to the topic.

There are a few different ways to help us decide what timing we should go for, especially for Twitter, so I wanted to take a look at four ways we can experiment with timing of Tweets. Let’s dive in, here are the 4 most useful methods we’ve found:

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The 7 Biggest, Counterintuitive Social Media Mistakes You May Be Making

social media mistakesI’m pretty well known for making mistakes. It’s kind of a known trait of mine. Just this weekend I walked into a door because I didn’t open it properly first.

When it comes to social media, though, I try hard to learn from mistakes since they’re all saved for me to reflect on. Plus, I research and write about social media enough to have access to stats that make it easier to pick up and rectify these kind of mistakes.

The funny thing about some of the mistakes I looked at for this post is that the advice to avoid them is counterintuitive—sometimes even controversial. As we’ve seen before, though, counterintuitive advice is sometimes the best kind.

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A Scientific Guide to Posting Tweets, Facebook Posts, Emails, and Blog Posts at the Best Time

We’re pretty keen on optimal timing for social media here at Buffer, and I figured it was high time I collected all the information we have about online communication into one place. I’ve collected research and stats on Twitter, Facebook, email and blogging to help you find the best time to communicate with others in each format.

The tricky thing I’ve come across is that since the web is still so new, a lot of the research available to us is conflicting. We really need more time and more studies to get definitive answers about what works best, and the fact that our audience members are constantly changing their own activity patterns makes it even harder to work out for sure. Looking at the latest social media stats seems to only confirm that.

So my suggestion would be to use this guide as just that—a guide to help you work out what to test for your own audience, so that you can see what actually works best in your specific case.

Let’s get into the stats then!

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