What does it take to create incredible social media content? Knowing you have to create new content for multiple social media channels every day can...
Buffer Social
How to Craft the Perfect Post on Facebook, Twitter and Instagram
Managing a social media strategy is consistently challenging for individuals and businesses of all sizes. There’s the art of uncovering when to post your content....
7 Secrets of Super-Successful Video Marketing
By now, it’s clear that video is an essential channel for marketers. But what makes a great video? And what keeps viewers engaged? Is it...
The News Feed is Outdated: How Stories Changed the Way I Think About Social Media
Right now, the standards we expect on the web are being re-written for mobile. The rise of stories across Snapchat, Instagram, Whatsapp, Messenger and Facebook is...
Facebook Stories: Everything You Need to Know About Facebook’s Latest Feature
Facebook Stories are short user-generated photo and video collections that can be viewed up to two times and disappear after 24 hours. The story format,...
Getting to Know the Ghost: The Complete Beginners Guide to Snapchat
This post has been refreshed for 2017 ? Snapchat is the latest platform taking the social media world by storm. Since its launch, in September 2011,...
Everything You Need to Know About Snapchat Geofilters (And How to Build Your Own)
Did you know you can now create your own Snapchat Geofilters? It’s only been a few months since Snapchat debuted this feature, and there are...
Why There’s No Perfect Time to Post on Facebook
Finding the best time to post to Facebook can massively help your business stand out and reach more of your audience—even as Facebook organic reach...
Instagram Launches Live Video on Instagram Stories: Here’s All You Need to Know
Instagram has today released two major updates to their product: Instagram live video and disappearing photos and videos for groups and friends in Instagram Direct....
Where Social Media Is Headed in 2017: The Biggest Trends to Watch For
What does the future look like for social media? In this post, we examine 15 key trends for 2017 across Facebook, Snapchat, Instagram Twitter and...