Content & Inbound Marketing

How Ahrefs and Buffer Drive 1 Million+ Sessions Per Month with Evergreen Content and Social Media

Learn how we drive the growth of our blog here at Buffer using free, organic traffic strategies. Understand how to amplify blog content by reverse...

Content Marketing

How We Increased the Readership of Buffer’s Blog to Over 1.5 Million Visits

Every company is a media company these days, and Buffer is no different. We started the Buffer Social blog in January 2011 and since then it...

Bufferchat

Getting Creative with Content: A #Bufferchat Recap

There’s so much content in the social media space, so how we can get more creative with the content we share? That was the topic...

Content Marketing

33 Personal Blogs of Startup Marketers We Love

I like to think that reading the blog of a marketer I admire is like having a coffee with them and getting a chance to learn...

Content Marketing

There’s No Perfect Headline: Why We Need to Write Multiple Headlines for Every Article

Most people don’t read content online. In fact, eight out of ten people will only read the headline. For content writers, that fact is alarming....

Content Marketing

189 Powerful Words That Convert: Write Copy That Gets Your Customer’s Attention Every Time

“Join us!” “Sign up!” These phrases litter the huge variety of email newsletter boxes you’ll come across online, and they generally serve the same purpose:...

Content Marketing

55% of Visitors Read Your Articles For 15 Seconds or Less: Why We Should Focus on Attention Not Clicks

Millions of blog posts are published every day. A small percentage gain traction and attract readers. And among those readers, 55% will read the blog...