Most social media experts will say that the core to Twitter greatness is:
- Providing real value and engaging with others
- Acting the way you would act in a real life situation
- Never spamming
- Building meaningful relationships
These foundational concepts are hugely helpful in making Twitter really work for you. And when you’re ready to build on these foundations and scale your Twitter engagement and reach, there are some useful next-level tactics that work great, too. I’ve had a chance to test out some of the advanced tips and tricks to more followers and increased engagement on Twitter, and I’d love to share them with you and hear what you think!