Infographics seem to be getting more and more popular lately. They’re certainly fun to look at, and they convey useful information in a format that’s fast and easy to digest. One thing to keep in mind with infographics is that they’re generally static—unlike blog posts, they’re rarely updated as new information becomes available.

To help you get your 2014 marketing strategy off to a great start, we’ve rounded up 10 infographics with useful stats, information and suggestions about online marketing.

1. 20 Captivating Marketing Statistics that will Drive 2014

This infographic from WebDAM looks ahead to 2014 to explore the trends and changes we can expect. One statistic that really surprised me was about the growth of internet advertising: by 2015, this will make up almost 25% of the entire ad market.

2014 Marketing Statistics Infographic

2. Email Cheatsheet

Marketo‘s email marketing infographic has some really interesting stats, including how the time you send an email affects the open rate. One that jumped out at me was that 75% of smartphone owners say they are highly likely to delete emails they can’t read on their phones.
Email Marketing Cheat Sheet Infographic

3. How to Increase LinkedIn Engagement by 386%

This infographic from Quick Sprout has some really handy tips for getting involved in LinkedIn. It includes useful stats like 60% of LinkedIn members are interested in industry insights and posting on weekday mornings will help you to reach more people.


4. Tumblr Numbers: The Rapid Rise of Social Blogging

In case you thought social blogging was dying, this Mashable infographic will clear things up. An interesting point about Tumblr’s userbase is that the demographics are almost evenly split between male and female users.


5. Infographic: The Lifecycle of a Web Page on StumbleUpon

StumbleUpon has been around for a while, but I didn’t know that much about how it worked. This infographic from Column Five Media breaks down the lifecycle of a web page on the service and sheds light on some interesting stats. For instance, 51 pages are added to StumbleUpon every minute. That’s a lot of content.


6. The Ridiculously Exhaustive Social Media Dimensions Blueprint

This infographic from Tent Social is a more practical one which will hopefully come in handy for your marketing efforts in 2014. It includes details on the dimensions recommended (or required) for images and videos on each social network. And it’s being constantly updated, so it’s a good one to save as a reference.


7. Geosocial Universe 3.0

Geosocial isn’t quite on the tips of our tongues these days like it once was, but it’s still a big part of how we use social media—particularly from our mobile devices. This JESS3 infographic explores the Geosocial Universe and looks at what services are popular and growing, and what percentage of their users are on mobile.

Geosocial Universe 3.0

Thanks for this great data from the JESS3 team.

8. Social Media Shortcuts

Another practical infographic—this time from the team at quintly. This one includes some handy, time-saving shortcuts for Facebook, Twitter, YouTube and Google+.

quintly Infographic: Social Media Shortcuts - How To Save Your Time On Social Media Platforms


Thanks for this great infographic from the Quintly team.

9. Blogging statistics

Some of the most interesting stats about how the blogosphere operates and more interestingly, how much money the biggest blogs generate every year. Here’re some great tips to get your blogging up to date:



Thanks for this great infographic from IgniteSpot.

10. 25 Awesome Content Marketing Tools To Use In 2014

Looking for the best content marketing tools in 2014? We’ve got you covered! Here’s a terrific list for you to make finding the best tools the easiest with a concise overview of all of them:


Thanks to this terrific resource from the Social Media Strategies Summit.

I hope we haven’t created visual overload for you here today on the blog and some of these can help you make great infographics in 2014. Are there any visuals you’ve discovered recently that you’ve found particularly useful? We’d love to see them in the comments below.

PS: We’ve recently launched the new Buffer for Business for a better way to handle your social media in 2014, I hope it might be useful for you!

Looking for a better way to share on social media?

Schedule, publish & analyze your posts across the top social networks, all in one place.

Start a 14-Day Free Trial
Written by Belle Beth Cooper

Belle is the first Content Crafter at Buffer and co-founder of Exist. She writes about social media, startups, lifehacking and science.

  • You outdid yourself Belle. I think I’m going to have to carve out about six hours to look this over! good stuff

  • blake hawley

    Do you remember being a teenager with your first crush, your heart pounding, butterflies in your stomach…well I kinda felt like that with these infographics. Buckling down now!

  • Brian Torpie

    The info-graph for the Social Media Dimensions Blueprint is amazing. Simply amazing. I design a lot of those elements for clients and I have the dimensions scattered around on little note pads. NOW, with that info-graph, HECK, I’m just going to go to a printer, have the whole thing printed out and put it in my office.

  • Gwen S

    This is awesome… I’ve been playing around with different online marketing techniques and there’s definitely things that work and things that just don’t. This is an awesome guide to the New Year Marketing Strategy though! Definitely keeping this page handy…

  • Such an awesome List!!

    I like the Social Media dimensions and StumbleUpon Life Cycle.

  • Contrast Agency

    Awesome post guys. I can totally see StumbleUpon being head and shoulders above the rest in lasting digital content.. but so frustrating to build an audience!

  • Hi Belle, thanks so much for including our infographic.

  • Jo Stephenson

    This is fantastic. I work in a very unsophisticated B2B organisation where we are attempting our first digital marketing strategy – we’re doing all the right things just not joining them up effectively and have our brainstorm on Friday to go to the next level. This is really really helpful – thank you!!

  • Hamster172

    wow, this is the most simple summary I have ever seen! nice one

  • Jane Manthorpe

    Wow! thanks so much, this is awesome, so much good great info

  • rselvey

    Great job Beth. Good selection. And thanks for picking up our latest Inforgraphic (the WebDAM one). We have another one coming out in a few weeks too — Mobile vs Marketing.

  • Detlev Artelt


  • Marie Mouradian ~ Window Desig

    Wow! A fabulous post! There is SOOOOO much valuable information. I’ll be pining, bookmarking, sharing, pocketing and digesting this information for a long time!

    Thank you for being a giver.

  • Tran Hai Giang

    Great post. Thanks for sharing.

  • Amirocall

    Amazing work!

  • aroronny

    these 10 guides are helpful to marketing companies.i learned lot of information in this article.Thank you

  • encoreservices

    Amazing resource, Belle! I’d love to know more about where WebDAM got its data for some of the 20 Captivating Marketing Statistics that will Drive 2014 – are they US-centric or global as I’m not totally convinced about some of them for the European market.

  • MichelleSpalding

    Awesome, Awesome, Awesome!!

    You’ve put together a valuable resource for the experienced and newbies alike. THANKS for your hard work, you’re true GEM!

  • Paul Beesley

    Great info, thanks. Do we have any stats on how effective the use of infographics in marketing is? – there seems to be lots of them being produced these days..

    • Sindigo

      Ha! Now that I’d like to see.

  • Meena

    Thank you Belle for all this excellent and useful stuff.

  • What a great story! Thanks so much for sharing this! Would love to hear more from you.

  • JJ

    Excellent stuff. I’ve pinned some of them on our board

  • Awesome collection, thanks!

  • NR

    This is a great info, thanks! How can I print it with proper formatting? Am I missing the button?

  • Lea

    Great information, Thanks!

  • I love me some infographics!

  • Oh my goodness this was so awesome!!!!

  • Prem Baweja

    Thanks to my internet browsing that I have landed to this stuff.. This was so awesome, I took so much time to read this, beautiful stuff,, in love with the author for the work..

  • Rey M Baguio

    Thank you for sharing this! This will help me and my SMM Team be up-to-date with how things should be done.

  • Belle, this list is absolutely insane! (In a good sense!). Excellent share, very high level which is nice when you are under time constraints.

  • Laura

    Awesome! Bravo! Really helpful!

  • Krystian Włodarczyk

    Love the marketing tools one :0

  • Mohamad Faez Tarabichi

    I love this! Straight to my bookmarks

  • Awesome! I really love this. It is great for anyone especially marketers. Excellent Stuff 🙂

  • Madison McClure

    My head is exploding from the enormous amount of useful information in this article.

  • fly_boyz

    Great job Belle! Love it. Any chance this could be downloadable, maybe a PDF?

  • Kerri

    This is brilliant, thank you.

  • Rosser

    This collection of infographics is really great! With the figures, it can really be seen how marketing affects a business, especially when there are immensely good results.