The surge of videos on social media and content marketing channels has come quickly. In the past year alone, Facebook has averaged more than 1 billion video views each day.

Video has become go-to visual content for a huge number businesses and brands.

And I’d love to share how you can do video, too, no matter your resources or skills. 

I researched all the best and easiest video editing tools that are ideal for novice video producers with limited budgets and busy schedulesI tried each one out and am happy to share here how things went and what I ended up creating. I’d love if it inspires any thoughts or creations from you!

video editing tools

The 6 Easiest Video-Editing Tools for Small Business Marketers

To help you create compelling videos, I tested 5 of the best video production apps available for amateur video producers, as well as 1 beginner-friendly video editor for Macs.

  1. Nutshell
  2. Magisto
  3. Animoto
  4. Videoshop
  5. iMovie App
  6. iMovie for Macs

Let’s get started and check out these 6 video editing tools!

1. Nutshell

NUTSHELL APP REVIEW

Quick Introduction

Snap 3 pictures. Add captions. Choose graphics. 

Nutshell creates fun mini-movies for you in seconds using just these few elements.

For your mini-movie, Nutshell will even create an audio track for you using the sounds that were captured when the three photos were snapped.

  • Compatible with iPhone, iPad, and iPod Touch: iOS 8.0+
  • Pricing: free (with Nutshell branding added to the video)
  • Additional paid features: None

How To Use Nutshell To Create Videos

1. Snap 3 photos.

When prompted, capture photos from within the Nutshell app.

2. Add captions.

Select from the animated text options, and insert a message into each text graphic you select.

3. Add graphics.

Choose animated graphics to embellish each of your 3 photos.

4. Preview your video.

Nutshell creates a mini-movie for you in a few seconds using your 3 photos plus the graphics and text you inserted.

5. Be friendly.

Send your Nutshell video to your friends. They can respond to your Nutshell movie with Nutshell cartoons.

6. Save and share.

Share you video via social media, email, or the Prezi website.

A Nutshell Sample Video

2. Magisto

magisto app summary

Quick Introduction

Fully automated video editing app

Magisto makes it easy to transform photos and videos into edited movies, complete with music and effects, in minutes.

  • Compatible with iPad, iPhone, iPod Touch (iOS 7.0+), Android (compatibility varies by device), Windows (versions 7+), and an online version available here
  • Pricing: Free to try, downloads cost 99 cents
  • Additional paid features: Unlimited cloud storage, longer movies, upload 30 or more clips/photos into a video,

How To Use Magisto To Create Videos

1. Add photos and videos.

To get started with Magisto, you can shoot video clips from within in the app or select photos and videos from your camera roll.

2. Select editing style.

Choose a visual style for your video by perusing the themes provided in the app.

3. Select soundtrack.

For your soundtrack, add music from Magisto’s library of licensed songs or choose a song you have saved on your device.

If you choose to use a track from one of your personal playlists, be careful to not misuse copyrighted material.

4.  Put the finishing touches on your video.

Select the length of your video.

With a free Basic account, users can create movies up to one minute and fifteen seconds in length by uploading a total of 10 photo and/or video files. Users with premium accounts can upload more files and create longer movies.

Also, give your video a title that will appear at the beginning of your video.

You cannot add text to your video except for the title at the beginning.

5. Magisto edits your video with automated editing.  

Magisto handles all of the remaining details of the video production for you.

For example, you won’t need to worry about picking the perfect filters or transitions for your clips because Magisto makes those decisions for you based on the style theme you selected.

Once Magisto creates your video, you can make minor changes to your movie by adding or removing photo and videos clips as well as changing your chosen style theme and selected audio track.

6. Save and share.

Share your video with Facebook, Twitter, Instagram, YouTube, and email. Or, pay to download and save your video.

Magisto Sample Video

Bonus: Magisto Shot for Messenger

Magisto recently released another video app worth mentioning: Magisto Shot, which turns a photo and text into a micro-movie.

It’s free to download and available for iPhone, iPod Touch, and iPad (iOS 7.0+) and also available for Android (4.0+).

3. Animoto

animoto video app

Quick Introduction

Automated video editing app

Animoto simplifies video editing by limiting the number of customization options and making most of the editing decisions for you.

Animoto is my favorite of the automated video editing apps on this list as a result of the easy process and the impressive results.

  • Compatible with iPad, iPhone, iPod Touch (iOS 7.0+), Android (version 2.2+), and an  online version available here. Animoto also offers a plug-in for Lightroom so you can export your photos directly into Animoto.
  • Pricing: Free to try, with plans starting at $9.99/month
  • Additional paid features: HD videos, longer videos, video downloads, cloud storage, more photos and videos to upload

How To Use Animoto To Create Videos

1. Add photos and videos.

Similar to Magisto, with just a few taps of your finger you can insert your preferred photos and videos from your camera roll.

Unlinke Magisto, you cannot capture photos or videos from within the app.

2. Select editing style.

Add filters and embellishments to your video by choosing a style theme from the list of provided options.

The theme you select will determine how your clips are processed.

3. Select soundtrack.

Animoto provides song options for your video.

As mentioned earlier, if you choose to not use a track provided by the app and instead opt for a song you purchased for your personal use, ensure that you are following all copyright laws when you upload your video for the public to view.

4. Add captions and titles.

Animoto prompts you to include copy for intro and outro titles.

You can also add text to your photo and video clips by writing captions for your visuals.

In addition you can insert title screens with custom messages throughout your video.

5. Animoto generates a preview with automated editing. 

Once Animoto generates your video, you can make minor changes to your design.

6. Save and share.

Share your video via Messages, email, Twitter, and Facebook.

If you upgrade to a paid version, you can save your video on your device.

Animoto Sample Video

4. Videoshop

VIDEOSHOP DEMO REVIEW

Quick Introduction

A Beginner-Friendly Video Editor

Videoshop lets you create movies inside a relatively user-friendly interface without restricting you to a template format.

Compared to Magisto, Nutshell, and Animoto, the creative control can be inspiring or intimidating – depending on the user.

  • Compatible with iPad, iPhone, iPod Touch (iOS 7.0+)
  • Pricing: $1.99 download
  • Additional paid features: None

How To Use Videoshop To Create Videos

1. Add photos and videos.

Videoshop offers slow motion, time-lapse, and stop motion as options when capturing video from within the app

2. Add audio tracks.

Add sound effects or a song from the included collection of tracks or pick a song from your personal collection of music.

3. Organize clips.

Arrange your clips in your preferred order.

Also trim you clips to the optimal length.

4. Edit video.

With some advanced editing options, but not too many, Videoshop could be considered the best of both worlds. For example, you can select from a variety of transitions to adjust how each clip flows into the next clip, but you can only make a limited number of minor adjustments to your audio track.

However this gain of extra editing flexibility comes at a price. Since the app is not transforming your clips into a movie for you, producing a mesmerizing video will likely take more time and effort on your part.

5. Add filters and a title. 

You can select one of the provided filters to alter your video, or you can leave you footage as-is.

Also, you can create a title using one of the provided templates or opt to create your own title some basic text options.

6. Save and share.

Save your video to your device or share on social media.

Videoshop Sample Video

Check out this sample video created using Videoshop:

5. iMovie app

imovie app review

Quick Introduction

A Beginner-Friendly Video Editor

The iMovie app makes it easy for you to produce videos to fit your needs exactly – without the limitations of a required template.

The iMovie app is similar to Videoshop in that it lets you make a variety of creative decisions during the editing process. I personally think iMovie is easier to use than Videoshop, however the two apps are relatively comparable in regards to the features offered.

  • Compatible with iPad, iPhone, and iPod Touch (iOS 8.3+)
  • Pricing: Download for $4.99
  • Additional paid features: None

How To Use The iMovie App To Create Videos

1. Select a format for your video. 

Choose from 2 format options:

  1. Movie: You can create video that is truly unique.
  2. Hollywood-Style Trailer: You can create a video that looks and feels like an authentic trailer for a Hollywood film.

2. Select a theme.

For movies:

  • Choose from 8 style themes.
  • You will have the option to use titles, transitions, and music that fit your selected theme.
  • However you can bypass these suggested theme options if you prefer to use titles, transitions and music from outside of the theme.

For trailers:

  • Choose from 14 trailer templates.
  • Templates include titles, transitions, and music that fit your selected theme.
  • Customize the trailer storyboard with your own video clips and photos, as well as a movie title, studio logo, and character names.

3. Add photos and videos.

Capture new photos and videos from within the iMovie app or upload visual assets from your device.

iMovie automatically adds movement to your images, however you can adjust the movement on your photos to fit your personal preference. The added movement will make your images more interesting and more appropriate for video.

With iMovie version 2.1 and iOS 8, you can use an extension to enhance video clips right in your photos app

4. Add audio files. 

Create a soundtrack using the included music and sound effect collections or  songs from your music library.

You can also record your own narration from within the iMovie app.

5. Edit your video.

Bring your video to life with the many editing options available in the iMovie app.

iMovie lets you pick clip transitions, edit the length and speed of your visual assets, add filters to your clips, and make other edits restricted in some of the previously listed editing tools.

6. Save your video or share it via email or social media.

iMovie Sample Video

6. iMovie for Mac

Quick Introduction

A Beginner-Friendly Video Editor for Mac

If you want an easy video editing option that also gives you control over almost all aspects of your creation, iMovie is a great option for you to consider.

The Mac version is more robust than the iMovie app, thus both iMovie versions should be listed as unique options for video producers.

Even though the other video editing options featured on this list are all apps, I chose to include iMovie for Macs because it is easy for beginners to use.

In addition, since I used iMovie to edit the demo videos included above, I wanted to be transparent and give an inside look into the creation of those videos.

  • Compatible with Mac computers (OS X 10.10.2 or later)
  • Pricing: $14.99 from the Mac App Store
  • Additional paid features: None

The Best Introduction To iMovie Is A Demo Video

Because the list of iMovie features is extensive, iMovie for Mac gives you the freedom to get wildly innovative with your videos.

You can create videos following a variety of workflows, utilizing a multitude of features.

To see how the iMovie app demo video (featured above) was created, watch this demo:

 

3 Additional Resources For Videos

While creating the demo videos included above, I discovered some great resources that you might also find useful when producing your own videos. Below are 3 additional resources for you to use while creating your videos.

1. YouTube Audio Library

youtube audio library download audio

If you need audio files to create soundtracks for your videos, download songs from the YouTube Audio Library. All audio files in this library can be used for any videos, personal or commercial.

2. Distill

wedistill.io

Offering free HD videos for personal and commercial use, WeDistill.io is a unique resource for video producers. If you need some stunning HD footage for your videos, visit WeDistill.io and peruse their video library for clips to download.

3. Pexels Videos

pexels

Similar to WeDistill.io, Pexels Videos offers free downloads of video footage for use in any type of project. Compared to WeDistill.io, Pexels currently has more clips in their video library.

Conclusion

While this list is only the tip of the iceberg for video production resources, the 6 video editors and 3 additional tools featured on this list are a great place for you to start if you are eager to create your own videos for your social media and content marketing posts.

What type of video content do you plan to produce for your social media and content marketing posts? What video production tools have you tried? Have you tested any of the tools or resources listed above?

I’d love to hear your feedback and experiences!

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Written by Leslie Belknap

Leslie is the Marketing Director for Ethos3 and a member of the TEDxNashville board. She loves to devour good books, discuss bold ideas, and break a sweat on her yoga mat.

  • Great, thanks!

    • Leslie Belknap

      Hi there A Tribe Called News! Thanks for the comment. I am so happy you enjoyed the list of video-editing tools! Let me know if you create any fun videos Have a lovely day!

  • Great share, Leslie. I also found that Adobe Voice has a great free solution that makes it easy to create video via iPad: https://standout.adobe.com/voice/

    • Leslie Belknap

      Hey there Lewis B! Thanks so much for the great tip. I just checked out the Adobe Voice website and am intrigued. I will definitely give it a try; it appears to have great potential 🙂 On Twitter @zazafloreani just suggested WeVideo as another great video-editing tool to try. Thanks, again! Have a wonderful day!

  • Jennifer Bloom

    Super helpful info! Going to read through these tips daily until integrate each of them into my social platform. Thank you!!

    • Leslie Belknap

      Hi Jennifer! I’m so glad the information is helpful for you! Let me know if you have any questions 🙂 All of these apps are super easy to use, however I will be happy to help if I can! Have a lovely day 🙂

  • Jen McGahan

    Hi Leslie. Truly impressive! I can’t believe all the work you put into this. Thanks for doing it. I will try you fave Animoto, and let you know how it turns out.

    • Leslie Belknap

      Hi Jen! Thanks so much for the compliment. This post was a lot of fun to create. I am excited to see your videos 🙂

  • Anna Stout

    Great information to show how accessible great video can be for businesses without the budget to hire a production company. Your demos are awesome! Excited to try out a couple of these options for my own company. Thanks!

    • Leslie Belknap

      Hi there Anna! Thanks so much for your comment. I’m thrilled you enjoyed the blog post and video demos 🙂 I hope some of these tools are a perfect match for your needs as a business owner. I’d love to hear more about your adventures in video 🙂 Have a lovely day!

  • Gregg Williams, MFT

    Great article–plus the how-to graphics on each service amazingly effective and much appreciated!

    • Leslie Belknap

      Hey Gregg! I am so happy that you enjoyed this blog post! Thanks for taking the time to leave a comment. Have a wonderful day!

  • Does anyone know of a great beginner programme that can be used on Linux? We uber geeks tend to get left out of these discussions, and I’m still looking for a beginner-friendly set of software to edit screenshots and well as movies shot with a digital camera (not my phone or tablet). Any ideas?

    • Matt Aunger

      From what I understand, OpenShot does a fairly decent job, though I’ve never used it myself, only heard about it.

      • Thanks, Matt! Can’t hurt to give it a try. 😀

        I know what I’m learning this weekend.

        • Matt Aunger

          You’re welcome Grace. I hope it does what you need it to do. Would love to know what you think of it, in case I stumble on this question again!

  • Leslie, this is amazing. Love to see folks from the 615 😉

    • Leslie Belknap

      Hey there Todd! It is great to hear from a fellow 615er! I am so glad this post resonated with you. Thanks for leaving a comment. Best of luck with your adventures in video 🙂

  • Matt Aunger

    Great post Leslie. I’d love to see a follow up about the more engaging video content vs. less engaging (though I suspect we already know the cats have it!).

    How did you find these editors managed with multiple video files? When I’ve tried using budget apps before I’ve found them to be incredibly sluggish when managing large files and multiple projects, but then I guess it depends on the sort of video you’re producing.

    • Leslie Belknap

      Hey there Matt! Thanks for your suggestion to write a post about “engaging video content vs. less engaging.” Great idea! Also, I did not notice any issues with multiple video files however I did not test the apps with numerous large files. If you test these tools and notice issues, I’d love to hear your thoughts. Thanks again for the tip and for taking the time to leave a comment! Have a wonderful day!

  • Maggie White

    Thank you! Finally I can tackle this for myself. As a self-employed yoga teacher, this type of media outreach needs to happen; however, wading through tech comparison is not my scene! Thanks for making this accessible.

    • Leslie Belknap

      Hi Maggie! Thanks for your comment! I am so happy to learn that this content was helpful for you. I would love to see what you create! Please share your videos if you want 🙂 Have a lovely day!

  • Qiana Lawery

    Hi Leslie! Loved the article and the tips. Question – did your research turn up any apps that were more Android/PC friendly?

    • Leslie Belknap

      Hi Qiana! So glad you loved the tips. Great question! I’m sorry I was unable to test apps specifically for Android/PC. You might want to look into KineMaster and VivaVideo. If you find a great option for Android/PC, I’d love to hear about your experiences! Thanks for you comment 🙂 Have a wonderful day!

      • Hi Leslie, I hope you don’t me hijacking your conversation with Qiana. Great article even if we weren’t mentioned, but hey maybe next time. All the best, Thanks

        • Leslie Belknap

          Hey there Catriona! I greatly appreciate your assistance 🙂

    • Hi Qiana, I work for trakax and we offer a free video editing app for Android. You can find us on the Play store under “trakax”. We also have a PC editing app called trakaxPC which it free to try for 15 days, is easy-to-use and really affordable. We also provide useful resources and tips in our blog for Small Businesses, GoPro Users, Schools and home users. We would love you to check us out. Many thanks.

      • Leslie Belknap

        Hi Catriona! Thanks so much for your suggestions! Have a great day!

  • Christina Hooper

    This is a great! Video editing is such a hard thing for people to learn – and the trial and error can be mind-numbing when you’re looking for a good option. I love how you broke it down and summed up the advantages of each one.

    • Leslie Belknap

      Hi Christina! Your message put a smile on my face 🙂 I am so glad you enjoyed this blog post. Thanks for taking the time to leave a comment. Have a lovely day!

  • Thanks for the great post on video editing Leslie! I appreciate you doing my homework for me, as I have been thinking about making some video commercials soon for multiple businesses. I will post what we come up with. Have a thankful Thursday! 🙂

    • Leslie Belknap

      Hi there Steve! Thanks so much for taking the time to leave a message. Your comment brought a smile to my face 🙂 I would love to see the videos you create and hear about your experiences with these tools. I hope you have fun and great success with your adventures in video!

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  • Anton Eliasson

    The thing with these video editing software is that the final result often looks quite amateurish or like a glorified slideshow. At Shakr we are making it possible to make high-quality video ads by uploading your photos and video clips to video templates created by top motion graphic artists. You get amazing transitions, cuts, text adding, etc etc. Try Shakr as well next time Leslie!

    • Leslie Belknap

      Hey there Anton! Thanks for suggesting Shakr. I am excited to give it a try! Have a wonderful day!

  • Nice list of tools. But you missed @Picovico 🙂 It has API for business, Android and Web versions..

    • Leslie Belknap

      Hi there acpmasquerade! Thanks so much for adding another tool to the list. There are too many great options for one person to try so I greatly appreciate your assistance! I look forward to trying @ Picovico soon! Thanks again!

      • Amit Agrawal

        Hi Leslie:

        Picovico is one of the most cost effective tool for making beautiful slideshow videos from photos. It brings video making within the comfort of every internet user and does not require any video editing skills. Its quick and easy to use and a video is made within few minutes. You can check all Picovico video styles and special christmas video style here

        http://picovi.co/s/carol

        Thank you for the wonderul list. Do Try Picovco !

        Regards
        http://picovico.com

  • Kristina Hughes

    Thanks for featuring these useful tools Leslie! Nowadays Videos stand out on social media, giving customers a quick overview of a product and services without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, visually-appealing video.

    • Leslie Belknap

      Hi Kristina! Thanks for your comment. I am so happy you enjoyed the list of video tools! Have a lovely day!

  • Hana Elliott

    Great post, Leslie. Searching for all of this information is tough, so I’m glad that you took care of the hard part for me. Love the visuals too – great way to easily digest your main points.

    • Leslie Belknap

      Thanks for your message Hana! I am thrilled that you enjoyed the information as well as the visuals. I’d love to hear about your experiences with these tools if you choose to test any of them 🙂 Have a fantastic weekend!

  • reynesca bliss

    Awesome! This post is exactly on the right time. Been looking for free video editing sites with user-friendly features. So happy to found this. Thanks a lot!

    • Leslie Belknap

      Hi Reynesca! So glad this was helpful for you. Thanks for taking the time to leave a comment 🙂 Have a lovely day!

  • Great article Leslie – couldn’t be more right on time! Do you recommend any specific video tool when it comes to recording tutorial sessions from desktop or smartphone? Thanks a lot! 🙂

    • Leslie Belknap

      Hey there Emma, Thanks for your comment! Can you tell me a little about your tutorials? For the demo videos included in this post, I filmed the iPhone apps in action using the camera in my iPad mini. Then I imported those video clips into the desktop version of iMovie to create the final demo video for each app. Of the apps listed, I would suggest iMovie or VideoShop for creating tutorials from start to finish on your phone. For tutorials that require screen recordings of my desktop, I typically use QuickTime to capture the screen recordings. I have a feeling those answers probably leave you with a few remaining questions though, so please let me know how I can help 🙂 I’d love to learn more about what type of tutorials you are creating. Thanks again. Have a great day!

  • Debbie Wenger

    If I make a video where someone is speaking and I want to edit it (add text, filters, trim), then can any of the above be used for that? (Not looking for just creating from photos or silent videos with just music, if that makes sense) If those don’t, any recommendations for use with ipad?

    • Leslie Belknap

      Hi Debbie! Thanks so much for your question! I would suggest the iMovie app. It can easily perform all of the editing functions you listed. Videoshop is also another option that fits your needs. I personally prefer iMovie however if you do not like iMovie for some reason, try Videoshop next. Let me know if you need additional suggestions. I am happy to help. Good luck with your videos!

  • Mo

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    الغاز
    ورش
    المبيدات
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    الحشرات
     والترميمات وعزل
    مائى
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    تطوير الذات و تحسين الكفاءة لتقدم خدمة كاملة الي عملائها و تحصل على اكبر قدر من
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    و مكافحة حشرات

  • Is the Buffer team full of telepathic, psychic, mind readers or something? Or are you all stalking me? How do you always seem to post exactly what I need when I need it? 🙂

    Thanks for the list, Leslie – this is awesome! Oh – and nice diagrams. 🙂

    • Leslie Belknap

      Hey there Thea! Thanks so much for your sweet comment. I love that Buffer has been posting telepathic-esque content for you 🙂 I hope these tools are helpful for you. Have a lovely day!

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  • All the Video Editing tools you mentioned are for Mobile Platforms like iPhone and iPad. If you could compile some tools for desktop(Mac and Windows PC) also than it will be really helpful. I have been searching for them for a long time And I am not Satisfied with anything.

    • Leslie Belknap

      Hi there! Thanks so much for your comment. You are correct – this list is loaded with mobile device options. Some of the apps are operable on a desktop though. Check out Magisto, Animoto, and iMovie. If those are not a good fit for you, let me know and I will try to make some additional suggestions 🙂 Thanks again! I greatly appreciate your feedback!

  • Albert Freeman

    Excellent, Leslie, I’ve starting looking into video editing software so we can make a few ‘how to’ videos. I’ve used iMovie on iOS and OS X, and they have both served me well so far.

    We want to do some ‘how to’ videos for our app, so very similar to those you made. One thing you didn’t say was how you suspended your iPad mini above the phone while you filmed. What did you use to hold it up?

    We really need some simple to use editing software that works on a PC though, as very few of our staff have Macs. It doesn’t have to be free software, but we don’t need to make blockbusters. So, if you come across anything good I’m sure there are others like me who would want to know.

    We also need some screen-recording software for PC. I’ve started looking into this and there seem to be a number of options.

    One tip I would give in return is if using iMovie on iOS and you want to upload your video to a Facebook Page – don’t do that from the Facebook Pages Manager app. It compresses your video and it won’t be HD on Facebook. Transfer the video to a Mac or PC first to retain the full HD version.

    • Leslie Belknap

      Hi Albert! Thank you for taking the time to leave such a thoughtful comment! To suspend the iPad mini, I opted for a low-tech solution – the blender in my kitchen 🙂 The top of the blender offered a wide enough foundation to support the iPad mini, and the tapered bottom was ideal because it put the bottom of the blender out of the range of the lens for most of the shots. Funny, but true! For other video and photo projects, I used the GorillaPod by Joby to stabilize the camera at unusual angles: http://joby.com/gorillapod I will let you know if I have any PC suggestions in the future. Until then, you might want to look into the internet versions of some of the apps listed. For example, you might want to visit: http://www.magisto.com/ and https://animoto.com (And last, but not least – thanks for the Facebook tip!) Thanks again! – Leslie

  • firstediting

    Great job. I like this video.This is very useful for me and my business.Thanks alot for sharing this information because editing is reaaly a wastage of time.

    http://www.firstediting.com

    • Leslie Belknap

      Thanks for your comment! I am thrilled you enjoyed the article 🙂 Have a lovely day!

  • Osko Marketing/Video

    Great post! The article is very complete, and all those app seem to be very practical.

    We should not forget that the content is as important as the packaging. It mean that while you create the video, you must know how to set up an effective strategy to reach your goals.

    http://www.oskoproduction.com/en/web-videos-why-does-it-work/

    • Leslie Belknap

      Thanks for your comment. I am thrilled that you enjoyed the post. Also, thanks for the reminder about the importance of content and strategy! Have a wonderful day! – Leslie

  • David Sloane

    Hey Leslie, great post! You should check out Vibby (www.vibby.com) – it’s a very lightweight tool that lets you highlight, discuss, and share the best parts of any video!

    David

    • Leslie Belknap

      Hey David, thanks so much for telling me about Vibby! It looks like a powerful tool. I am excited to give it a try soon. Have a wonderful day – and thanks again 🙂

  • Hi Leslie. What about cinemagraphs! Living photos are among the hottest trends in micro-video for social right now. Thousands of our users post living photos created with Flixel Cinemagraph Pro every day. And now that Buffer supports native video, brands and digital agencies can easily upload and share their cinemagraph videos from one post. This is a game changer. Cinemagraph Pro is available for Mac, iPhone and iPad. It’s free to try at http://www.flixel.com

  • Renzil D’Souza

    Hi Leslie. Have you tried out Adobe Presenter Video Express? It has a feature where you can swap out your background without needing a green screen that you have to check out. It’s great for making those cool marketing videos.

    Link: http://www.adobe.com/products/presenter-video-express.html

    Blog: http://blogs.adobe.com/captivate/2015/09/a-personal-video-studio-is-at-your-fingertips-with-adobe-presenter-video-express.html

  • Famela Zandrea Heon

    Wow amazing tools! Very helpful to video enthusiasts like me. 😀 checkout this helpful link http://goo.gl/Fvu8OL for great music. Cheers!

    • Leslie Belknap

      Thanks for your comment, Famela 🙂 And thanks-a-million for suggesting 909Music – it looks like a great resource!

  • Steve Kament

    iMovie is fairly easy to start using, i’m glad you’ve included instructions on some of its more advanced options.

    http://www.stoneproductionsnashville.com/

  • Great post i like it. Feeling great when reading your post

    raagtune.com

  • Thanks for sharing this video tool and hope it work great for me. Keep it up. Cheers!

  • Great list Leslie.

    One question – do you, or anyone else here, have an opinion on this video creation software?

    http://garyschollmeier.com/go/explaindio-video-creator/

  • susan

    Great list of tool Bufferers! I found a few you guys might have missed http://editinginsider.com/how-to/best-video-editing-software-beginners/ but other than that, solid list.

  • Sirsa Tuladhar

    Hey Leslie, thank you for this wonderful blog. This blog post has been a big help to me, giving me access to sites I didn’t know about. I can now create multiple videos simultaneously. I have been using a video slideshow maker that has been working well for me – Picovico.
    Picovico creates videos within minutes for downloading or sharing. It uses you pictures and music from their library or of your choice.

  • I’m looking for software that’s easy to use, wanting to add images to existing videos, the sort of things that the likes of Paddy Power do like this: https://www.facebook.com/paddypower/videos/vb.108803784913/10154100168304914/?type=3&theater

  • Congrats dear Leslie by this nice post. It will help me and others people around the world. Thanks from Brazil.

  • Jim Robinson

    Connecticut School of Broadcasting is the perfect place to get the skills needed to start a career in the audio/video production industry. Here’s a student testimonial that really explains why Connecticut School of Broadcasting should be your first step towards a rewarding broadcasting career…http://www.gocsb.com/letterview/265

  • Thanks Leslie! Awesome presentation! How long do you think the learning curve is on iMovie and can you buy it for a pc and or a phone that’s not an iphone?

  • Michael West

    Wow, really great post!!
    Quite a wonderful array of video creation tools.
    Its a great way to bootstrap video creation and still produce quality videos.
    However, truth is, most business owners are way too swamped with the day-to-day activities of running their business to commence the learning curve of creating videos with these tools.
    For them, its simply one more activity too many, and their time is more profitably spent focusing on their business and outsourcing video creation.
    For such businesses, they can contact us at VideoGalleria.com to create top quality videos for them at reasonable prices, so that they can still benefit from the many advantages of video in this new ‘Video Era’.

  • vidlogo info

    Thanks. In case you want to add your branded logo to an existing video, and to share it on facebook or any other social network supporting video, watch the online tool http://vidlogo.com which is a simple way of doing it online.

  • Robert Patrick

    Leslie this is great list but you have to update with our number one choice these days https://slide.ly/promo, we see our clients finding more value in videos than ever before as a main marketing tool, with recent breakout services like Promo (from the folks at Slidely) helping clients with limited budgets to easily create marketing videos and video ads that look and behave exactly like big brands have had for ages. Go video!

  • Lucas Weaver

    You guys are absolutely blowing it away with brand relevance. As the number of comments clearly shows.

  • Schanelle Denton

    Thanks Leslie; please could you advise which tool is the best if I am wanting to post powerpoint slides into my video?

  • I appreciate your post. Really its very interesting. Great job. http://pollyavcutter.com/

  • I would add UnStock Editor, super easy and helpful tool to edit super cool ads for social! http://unstock.io/editor

  • Dubarter Basma
  • vidcredible

    Great post Leslie! What about adding http://www.vidcredible.com super powerful for recording audio onto slides, keyword research on Youtube, and Video distribution + Social Media back-linking.

  • Tomasz

    Hey, I use online Unstock editor. For most cases its enough:
    https://www.unstock.io/promotional-video-editor/

  • Congratulation Dear for this Wonderful post. please post more posts like this post because this post very helpful for million of peoples. thank for sharing this post

    http://djbaap.com

  • Locki

    take a look at video mapping animation – they have a lot of free motion graphics and video footage too!

  • Great job. I like this video.This is very useful for me and my
    business.Thanks alot for sharing this information because editing is
    realy a wastage of time. keep sharing posts related this topic.
    http://djbaap.com

  • Great article, well explained and very informative. I got a great info from your post. You have shared a nice post, thank you for this valuable information.

  • Claire Noble

    Hey, Leslie, thanks for these great tools. I always love lists like these to help introduce me to new tools to help me make videos quickly and easily. I loved your sample videos, too. It was super helpful to see how the products actually work and the quality they produce. I will definitely look into VideoShop next. Lately, I have been using a relatively new (or at least I think it is) tool called slide.ly/promo to create videos. I’m liking it because they already provide footage inside the tool that’s like pre-edited and looks really high quality. I’m still new with it. But, I would love to know what you think of it and, maybe even, see an example of what you make with it (like you did here). Anyway, thanks again for this, Leslie. Maybe we’ll bump into each other at a yoga class 🙂

  • Pranav Misal

    That is very interesting blog. I have shared your website in my social networks! Thanks admin for sharing the unique content, you have done a great job I appreciate your effort and I hope you will get more positive comments from the web users. I just started my blogs 3 months ago, please give some useful advice to me; http://creative-marketing-tools.blogspot.in/2017/04/content-samurai-video-marketing-for.html

  • Seema Kumari

    In deed a great list Leslie but i prefer to to get product video created with a agency like Smartech Interactive https://goo.gl/JLHGAe

  • vikaskgp

    A simple online tool to draw anything on canvas. Draw your imagination on canvas.
    http://www.arcsketch.com

  • Thanks for telling about these amazing animated tools video marketing services are really on top now days and these tools can help a lot to do it.